
Introduction
I am Lara Laraby, a multidisciplinary designer and educator with a B.A. in Graphic Design from San Diego State University (2020). My work bridges branding, packaging, and visual systems with illustration and poetry, allowing narrative to guide every design decision. I see each project as a living story—where concept, form, and feeling come together to shape a cohesive visual identity.
Grounded in training across identity, publication design, motion graphics, exhibition design, and type design, I bring together strategic thinking and careful craftsmanship across print and digital platforms. My approach balances structure with expression, clarity with emotion. At the heart of my work is a deep commitment to storytelling that matters—crafting visual experiences that carry emotion, clarity, and a lasting sense of connection.
